I decided to use a questionnaire to gather research from my media products target audience. Questionnaire is a simple yet effective way of collecting large amounts of information from a large number of people relatively quickly. The information gathered is relatively reliable and is quantitative and so can easily be interpreted and put into action to improve my media product.
I also undertook simply going around and talking to people in the age range of my target audience and taking notes of their suggestions and ideas. I could then return to my media product and make alterations depending on what suggestions were most popular or ones that were most suited my chosen song.
The disadvantages of using a questionnaire is that the person filling in the questionnaire has no means of expressing their own opinions as most of it is multiple choice so I have tried to leave as many spaces as possible for the partaker to convey their thoughts.
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